Campaign Data Developer

Campaign Data Developer

The Campaign Data Developer is responsible for assisting with the scheduling, development, and execution of Marketing Communications campaigns. Under the direction of the Campaign Development Manager (CDM), this position is expected to execute marketing campaigns by following set processes to ensure that list and content development tasks are completed accurately, on time, on budget, and they meet business objectives. This role operates in a dynamic, fast-paced production environment.

Job Description (including, but not limited to, the following):

  • Executes, assists with, and reports on digital marketing efforts to ensure list extractions and HTML and campaign content are delivered accurately, on time, and on budget
  • Contributes to overall campaign strategy and serves as ESP super user
  • Builds and optimizes automated customer journeys, based on business objectives and strategy
  • Develops HTML creative and manages template production and updates, including collaborating with key stakeholders to ensure templates meet business needs and follow best practices
  • Identifies operational improvements and enhancements with campaign workflows
  • Develops and maintains understanding of the whowhatwhen and whybehind the decisions our customers make
  • Reports email campaign analytics and insights to drive understanding of how our buyers make buying decisions using the marketing information and content we provide
  • Develops and maintains deep understanding of business needs, marketing goals, and campaign strategies
  • Learns, recommends, and executes new marketing campaign strategies, tactics, and designs
  • Identifies and runs tests to validate effectiveness of new approaches
  • Contributes to best practice recommendations based on campaign performance analysis, industry trends, and technological advancements

Skills and Requirements

  • BS / BA degree, preferably in Marketing, Marketing Communications, or related field
  • Experience in database marketing and campaign management required, including experience with enterprise email technology
  • Working knowledge of database software (i.e., SQL, Cognos, SAS, Access)
  • Strong knowledge of HTML and Dreamweaver
  • Strong Microsoft Office skills, particularly including Excel skills
  • Working knowledge of Adestra or similar ESP preferred
  • Working knowledge of Java Script preferred
  • Experience with interactive tools and technology such as Unica
  • Analytical skills, including quantitative analysis (marketing or financial), reporting, mathematical and statistical skills
  • Excellent oral and written communication skills, including the ability to explain complex concepts and processes to non-technical staff
  • Strong attention to detail
  • Knowledge of campaign management best practices and trends
  • Proven problem-solving skills, and proactive efforts in seeking solutions to problems
  • Operation of specific equipment, e.g. desktop and back office computers, printer and copiers etc.
  • Operation of desktop computer with ability to sit and work at it for extended periods of time
  • Hearing, listening, and speaking
  • Extended working under florescent lights
  • Public speaking to individuals or groups
  • Ability to ignore ambient noise, carry on conversations with internal customers in a high activity, noisy environment

This is a temporary position in the Newbury Park area.  The salary will be up to $30 hourly depending on experience.  Please call our office for addition details.

Job Reference #:     44K6
Job Location:           Newbury Park, CA

Royal Staffing Services will consider for employment qualified Applicants with Criminal Histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring.

 

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Royal Staffing Services

3625 Thousand Oaks Blvd., Suite 245
Westlake Village, CA 91362

Phone (805) 373-9909
Fax (805) 494-4365

Phone (818) 981-1080
Fax (818) 981-1338

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